It’s one of the most common pieces of advice dispensed to small business owners, and for a good reason—it works. The idea behind it is that in order to scale up, business owners must be able to remove themselves from the day-to-day tasks that happen in the business. They must focus on the bigger picture of growing and scaling instead.
Fortunately, a lot of the challenges related to this can be mitigated by one thing — properly optimised business processes. We will explain why process optimisation is so important and how the OCBC Digital Business Dashboard can help your business do so.
Processes are the Key to Increasing Both Scale and Productivity
Mega-businesses are always looking at ways to further optimise their business processes. Think of large fast-food franchises. Without proper processes in place, it would be impossible for them to manage their thousands outlets worldwide and serve millions of customers each day.
Although your business is much smaller, the same lessons apply. The processes you have, serve as pillars for employees to lean on. Furthermore, properly optimising these is an easy hack for increasing your productivity — allowing you to do more while spending less time and money.
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So, how do you do this? There are two optimisation strategies that any business can benefit from: streamline and consolidate, and digitise and automate.
Optimisation Strategy #1: Streamline and Consolidate
To grow your business, you need to have a high-level view of your business performance and make appropriate decisions from there. You need a way to view all your relevant business metrics in one place and even manage most of them from there. That’s exactly where the OCBC Digital Business Dashboard comes in handy.
By connecting to all your various business apps, from Quickbooks to Shopify to MailChimp, the OCBC Digital Business Dashboard lets you track your sales, cashflow, marketing, and productivity metrics from one easy-to-use interface. This one simple tool gives you the power to do the job of multiple managers — now that’s optimisation!