The Benefits of a Sales Plan
A sales plan keeps the sales department on track, considering the details of how they must operate to hit their targets and achieve company objectives. Since the sales team is the No. 1 driver of revenue, it is an incredibly important document. "It's extremely important to have a sales plan in place, almost a must," said Leah Adams, director of client success at Point3 Security. "Without this plan, it's almost impossible to get through the year and hit the company's sales goals." It's not uncommon to encounter obstacles along the way, however. A good sales plan accounts for that, Adams added. "Almost always, you'll run into the speed bumps along the way, but with a plan in place, it makes it a whole lot easier to navigate through it all,"…